Social media is a big part of the holiday season. With so many consumers online, it’s an excellent opportunity to get your business in front of new customers… and of course, retain old ones. Whether you’ve already drafted a festive social media strategy or you’re planning to do so in the coming weeks, these tips … Read more
You’re probably looking for affordable property for your housing needs. Or perhaps you’re looking to venture into real estate. But with the escalation of property prices all over the world, buying your dream property is looking impossible. Well, thanks to social media, you just might be the next lucky property owner. In fact, with the … Read more
It’s no secret that social media has become the new front line for customer service. Consumers expect quick responses, which is why you should never give them anything less. At its best, social media is a personal touchpoint that can strengthen relationships and increase the chances of converting an unhappy customer into a lifelong advocate. … Read more
Content ideas for social media can be anything from advice for new entrepreneurs to beautiful photographs from your latest project. The thing is to put together a complete strategy that will take you from idea generation to execution. The best strategies include creating engaging content that aligns with your business goals. You know a lot … Read more
“Social media is changing the way we communicate and the way we are perceived” – Amy Jo Martin In my usual nature of comparison and trying to find patterns between two things. Today I’m asking: If social media were students, who would they be like? Remember back then when you were still a student and … Read more
To create content in-house or to outsource it? This is one of the easiest and yet difficult questions in content marketing. On the one hand, with the right team, resources and time, you should be able to create top quality, customer-focused content to attract and retain customers. On the other hand, creating these types of … Read more
“Myths are a waste of time, they prevent progression” – Barbra Streisand. Much of what we’ve come to believe about social media marketing are myths and incorrect, and some of these have the potential of negatively impacting your business. To help separate facts from fiction, I’ve debunked some of these social media myths below. Myth: … Read more
As the Big Brother Nigeria season draws to a close, we’d agree that we’ve gotten nothing but premium content during these past few weeks. Our curiosity got the better part of us and we decided to match some of the Big Brothers’ housemates to some of the most popular social networks. Here we go… Ozo … Read more
Sometime in June 2020, the Nigerian Communications Commission, the regulator of the telecommunications industry in Nigeria requested for entries from tech hubs, startups and innovation digital SMEs with promising and adaptable digital solutions that will aid in containing the impacts of pandemic and epidemic-prone diseases in Nigeria. The top three startups with the most promising … Read more