Chimobi Benedict 
Why are we creating new content to already existing ideas or concepts? The reality is this, someone else might have written a quality piece on this particular subject matter, but it won’t deter me. You know why? Because of these three reasons I want to expose you to right now. Before writing a new content, … Read more
“How many millionaires do you know who have become wealthy by investing in savings accounts? I rest my case” – Robert G. Allen Earning extra income on the side is no longer optional, it’s necessary. Side hustling has become a generally acceptable way of raking in more money. But the question is this: is your … Read more
Have you experienced the New Year Bounce yet in your career growth and professional development this year? To start your 2021 career journey with the mindset and mentality of a winner, you need to be deliberate about your career growth. The new year provides a clean slate to work with. Putting your best feet forward … Read more
In 2020 marketers raised the bar of marketing strategy and creativity to different levels. Some might suggest that this rise was buoyed by the presence of the coronavirus pandemic which resulted in the use of alternative marketing approaches to attract, engage and retain prospects and customers. These are some of the things we learned about … Read more
The Igbo Trade Apprenticeship System has been recognised as a sustainable and successful business model in Nigeria which has also helped in reducing the rate of poverty in Igboland by producing wealthy Igbo entrepreneurs and businessmen. However, this trade system is only part of a combination of successful sales strategy employed by Igbo entrepreneurs in … Read more
According to the London School of Business and Finance, nearly half of all workers in the UK (47%) would like to change careers. The figures behind career change statistics are pointers to the growing number of people who are considering a career change. Career switch has no particular age limit, you can change career at … Read more
“Social media is changing the way we communicate and the way we are perceived” – Amy Jo Martin In my usual nature of comparison and trying to find patterns between two things. Today I’m asking: If social media were students, who would they be like? Remember back then when you were still a student and … Read more
According to recent studies, 69% of employees are more likely to stay with a company for three years if they experience great onboarding. Every student who was educated in a system of formal learning typically passed through the early childhood education, primary education, secondary education and eventually the tertiary education. This is a standard educational … Read more
More than 50% of small enterprises fail in the very first year, and more than 95% of small startups fail within the first five years. The primary reasons for this failure has been attributed to a lack of market demand, as well as lack of resources. What this means is that, if you can find … Read more
If you’re getting low traffic to your website, it’s simply because no one is seeing your content or your content isn’t relevant. Google stipulates relevant content to be one that matches the same keyword as your search query, and one that other websites are linking to. However, this is not the only way to bring … Read more